Sponsorship for 2021

Position your brand within the rarified world of motorsport with the added value of supporting a female driver.

An exciting opportunity exists to align your brand with one of the fastest female racers in Great Britain, within one of Europe's most exciting race series, with live TV coverage broadcast to more than 210 million international viewers in over 30 countries.

The DTM championship represents a gateway to Europe and beyond for brands and businesses. Through a range of television coverage, on-demand and streaming packages, there isn't a European market not serviced. With capacity crowds beginning to make their much-welcomed return to grandstands as well, 2021 marks the perfect year to introduce your brand to the continent.

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Whilst Esmee loves nothing more than winning on track, a huge amount of her time and effort centres around helping her partners win off the track. Her work with her partners allowed Esmee to enjoy her best year ever in 2020 and we want to build on that success moving forward in 2021. A key differentiator for Esmee and her team is that they see her commercial partners as an extension of the team and act accordingly to deliver value in whatever way possible. The days of placing logos on cars, waiting for the magic to happen and a bit of trackside hospitality are over.

We want to understand what good looks like for you and your business and take the time to collaboratively build a tailored activation plan that ensures we achieve this in 2021 to make it a successful year for Esmee and your brand together both on and off the track.

How can we help you make 2021 your best year yet?

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